Hi there!

I’m a digital marketer and content creator from Istanbul, based in London. I’ve spent the last decade on both sides of marketing: making the content and working out why it works.

I started in marketing in Istanbul, interning at Generali, where I helped create social content for a company blog ranked No.1 in its sector in Turkey, and at the wine importer ADCO GIDA. After studying Economics and Arts Management, I moved to London and joined IFF Research as a market researcher, learning how to turn what people say and do into insight.

In 2018, I founded Pür London, a sustainable lifestyle brand selling handcrafted Turkish towels and bathrobes. I did everything myself: the branding, photography, copywriting, Squarespace and Etsy shops, independent retailers and trade fairs. It taught me what it takes to build a brand from nothing.

At Coda Labs, I became a Digital Marketing Content Specialist. I produced short-form video and social content for mobile games and tested creative ideas to find the ones players couldn’t scroll past, during a phase when the team launched multiple titles generating £2.3M+ in revenue.

My move into teaching started with my dog, Toffee. We volunteered together with Underdog International on its therapy dog programme for children, and seeing how much those sessions meant to them led me into schools. My time in teaching sharpened skills every marketer needs: adapting a message to every audience, using data to see what’s working and keeping a room’s attention.

Now, having graduated from the Digital Marketing Strategy & Analytics programme at the London School of Economics and Political Science (LSE) in September 2026, I’m bringing all of it back to marketing.

As comfortable behind (and in front of) a camera as in a spreadsheet, I’m looking for a team where creativity and data work together.

Outside of work, you’ll find me painting watercolours, embroidering, creating content, taking photos of the sky, doing pilates, on nature walks with Toffee or cooking for the people I love.

All the best,
Ömür